If you want to watch every
move on your site that a visitor is making,
this report is for you. The Recent Referrals
Report gives you information about their
behavior on each page they visit. In the
first column of the report, we show you
the count number of the visitor. The second
column gives you the time stamp of the visitor's
entry according to your time zone. The third
column shows you the entry page that the
web surfer landed on when she came to your
site. The fourth column shows you the click-path
of that web surfer. The click-path column
will show you something like (Go: 14). The
14 represents how many pages the web surfer
visited during his visit. If you click on
the (Go: 14) within the click-path column,
you will see a new page that will display
full details about that web surfer including
their GEO location information, their IP
Address, the time stamp when they first
entered the site, how long they stayed on
each page and the path they took to each
page and also the equipment they were using
such as Windows XP, their Screen Size like
1024x768 as well as their Screen Colors
and Operating System.
The next column on the Recent Referrals
Report is keywords. This column shows you
the keyword the web surfer used to come
to your site. The keyword they used caused
him or her to behave the way they did. Paying
close attention to the keyword vs. the click-path
will teach you why some keywords are converting
better than others. This is extremely powerful
since it will teach you how each keyword
performs and what path your visitors take
based on that keyword. It will teach you
what changes you need to make. Your changes
will direct your potential customers to
follow the path you want them to follow
so they will then convert into acutal customers.
The last column in the Recent Referrals
Report will show you the exact URL the visitor
was referred from. So, for example, if they
came from Google using the keyword 'web
analytics', we will show you the whole query
string of that search so you can see the
exact page in Google that made them want
to click on your ad.
Real Time Reporting:
If you want to watch every move a web surfer
uses when on your site, you can view it
in real time. You can simply sit on this
page and hit refresh; it will then instantly
update the visitor's path. This page can
become addictive if you like watching your
customer's every move.
This Recent Referrals Report is very powerful.
This report will teach you more about your
visitor's behavior then the visitor knows
about him or her self.
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