This report alone is worth
the cost of eWebAnalytics service. It gives
you a breakdown of all the keywords that
were used to find your site as well as the
number of visitors for each keyword. It
also provides you with the number of conversions
and conversion percentages for each keyword.
Each keyword listed in this report has a
link attached to it. If you click on the
link for a keyword, it will display a list
of all the referrers for that keyword and
break down the number of visitors, conversions
and conversion percentages for each referrer.
Example: So if you were
doing paid advertising in Google, Yahoo
or MSN for the keyword 'web analytics',
this report would show you how well each
of the referrers performed. It will give
you accurate data so that you can know if
you are getting great conversions from Google
but only poor conversions from Yahoo, for
example. Knowing this information will help
you calculate how much you should pay for
each keyword in each referrer. In this example,
you would not want to spend as much with
Yahoo vs. Google, since Google is converting
better for the keyword of 'web analytics'.
Here Is Where The Real Power Comes
From With This Report:
This report takes all the guess work out
of which keywords are profitable and which
ones are not.
For example, if you use Google's broad match
or phrase match Pay Per Click (PPC) with
this report, you will be able to build a
keyword list that will make you the king
of your niche. We will show you every keyword
that your broad match or phrase match was
clicked on. We will show you all the great
converting 'long tail' keywords compiled
in one report to help you understand the
best way to spend your money. Because we
show you the exact conversion for each keyword
and which referrer it comes from, you will
know every low-cost keyword you could potentially
be bidding on. Using our keyword report
in the right way will bring you massive
returns on your ads.
In addition you will discover all the negative
keywords that are not performing or converting
well. By paying close attention to this
report, you can make your Pay Per Click
(PPC) campaign become very profitable. |
